And I quote, with all the sic-ness of the original intact:

Subject: What do you have to loose? yzaxgxgfmi huj j
(more…)

WashingtonPost.com – Corrections – May 31, 2003:

The last name of National Spelling Bee winner Sai R. Gunturi was misspelled in a May 30 KidsPost article and on the front-page promo and caption.

Need I say more? (via a Google search that led to Bert’s Blog)

Last night, months after the commercial actually began airing, I finally discovered the name of the song used in that one Saturn commercial. You know… the one that takes place on a college campus and shows a couple of frat boys; it has a quite catchy old-school alternative rock tune in the background, but nowhere could I find any identification of the song. And that discovery got me thinking about the use of relatively obscure songs by independent artists in TV commercials.

It’s been done quite frequently, especially in automobile ads from the likes of Volkswagen, Mitsubishi, and– more recently– Saturn. And it’s actually quite a neat idea: if it’s done right, you end up not only selling your own product, but also influencing the sales of albums by the musician whose music is featured in the ad.

But that’s exactly the problem: though Volkswagen and Mitsubishi did it right, Saturn managed to mess things up.

How so? Upon hearing a song that I really like in a commercial, I’ll often go to the site of the company in question to see if they have any press releases that might identify the song. In the case of Volkswagen, there was an easy-to-find link with quite a clear identification of the background music (and even a CD compilation of the tracks for sale!); in the case of Mitsubishi, the link was buried somewhat in the site, but it nonetheless exists. But whither Saturn? Nowhere on Saturn’s site could I find any identification of the music in the ads; though some of them were downloadable, nothing was to be found about the music used within. In my opinion, that’s the worst sort of sellout: featuring a little-known group’s music in a commercial but doing nothing to actually promote the group.

So, for people who are still curious as to the song IDs from the Saturn Ion commercials, here’s the track listing, as culled from various message board postings:

Prom: “Forever Young” by Alphaville
Childhood: “We’ve Been Had” by The Walkmen
Wedding: a remixed version of Pachelbel’s Canon
College: “Tiny Spark” by Brendan Benson

EDITED 8 December 2003: To make things easier to manage, and to clear up some space in this blog comment thread, I’m closing comments on this post and setting up a message forum for future questions on the topic of music in commercials. Sorry for the inconvenience, but this page has grown just a bit too large…

EDITED 18 July 2004: Some of you who got here via Google are probably wondering what the songs used in the more recent Adult Swim eyecatches are. Well, here’s a forum thread with all the info, direct from Williams Street. You’ll need to register for their forums, but it’s worth it; the thread in question is about 50 pages long now. And I actually tracked down a few of the songs on that thread, too. 🙂

The latest news from the search request files:

• cover letter exsamples – Not only did the resulting page not refer to cover letters– only letters of the alphabet and covering steps with a ramp– the mention of “exsamples” was due to a previous search request. Admittedly, though, the searcher was Danish…
• Address of Sai Gunturi and Samir Patel, Winner of Spelling Bee – No, I didn’t have that information on hand, but the search request nonetheless receives some points for its geekiness. ::grin::
• “linguistic pedantry” – Now that’s my kind of search.
• light saber theory – Granted, my page had nothing about the theory of how light sabers work, but I suppose the searcher was attracted to my site because the summary contained the hilariously Babelfished “combat of light-light-light-light-light-light-light-light-saber”.
• Engish Classes flyer – That reminds me, I still need to scan in the flyer in question… [Edit 2003-08-13: I’ve since scanned it in.]

It seems one of the people who was searching for a “dowload” of “mario word” ended up leaving a comment on my blog— en español, no less– asking (from what rusty Spanish I can make out) if I’d send them some tricks to use in the game.

Heh, I’m leaving the comment archived just because it’s so incongruous… though I’m not replying to it, because (a) I don’t know enough Spanish to do so, and (b) really, what’s the point of posting a comment in Spanish on an English-language blog?

OK, so it may not be truly ironic, but it’s still amusing: A restaurant owner was watching a TV special featuring a video clip of a crook getting caught in a chimney; during the show, it was reported to him that a robber was stuck in his restaurant’s chimney. (via Fark.com)

I know you love ’em, so here are some more search requests to keep you amused:

• speeling bee words — My misspelling was intentional; however, I’m not sure that the user of MSN responsible for this search had the same excuse.
• Proofreader what to they do. — Why, they prevent grammar like that from making it into print. ::grin::
• I had my wisdom teeth removed — Quite an unusual topic for a search request, but hey, whatever interests you…

Hmm. First off, it seems that Google indexes things rather quickly these days; I’ve already gotten a number of hits as a result of my mention of Population: Tire in my previous post. Gotta love Homestar Runner.

But that’s not the main reason I wanted to post about search requests. This search– from MSN.com, not Ask Jeeves– was far more amusing: do they still make LPs? Though the blog post this person linked to didn’t answer the question, I can say with certainty, having been to a number of record stores that sell them, that LPs are indeed still out there even today…

For the Homestar Runner fans out there, Wired News has interviewed the Brothers Chaps and Missy, and even has a 19-minute audio recording of the interview. Quite entertaining and interesting.

Oh, and there’s a new Homestar game: Population: Tire. I love the Metal Gear references in the intro and title bar…

Someone stumbled across the Proofreader’s Hall of Shame by searching for bad grammar in advertisements.

Now this wouldn’t be so bad (hey, it’s even on topic!), except for the fact that my site was only found after Google corrected this person’s spelling. The original search, you see, was bad grammer in adversitments…

And that’s not all. Within hours of one another, I received two searches on a common theme: one for TRIGGER HAPPY TV RINGTONE, another for trigger happy ringtone. Let’s just hope they also want it to poke fun at annoying mobile phone users, rather than to earnestly become annoying mobile phone users.

Last but not least, someone did an image search for “your stupid”. What image did this person find? This typographical error from an IHOP ad, which I doubt helped him to correct his grammar.